Zooming In On The Lost
What is a focal point? What does that mean and why do we care about it and want you to care about it? Well, a focal point means a few things depending on your profession in life, how you use the term and the purpose you assign for it.
One of the known general definitions of this word means:
"The point at which rays or waves meet after reflection or refraction or the point from which diverging rays or waves appear to proceed."
Or, it can mean: The center of interest or activity. Companies, non-profit organizations, local communities drafting people for a cause of some kind, is a direct example of a focal point.
Oh but wait, there is another definition of focal point for art that means:
"A focal point is that area of a picture that attracts the eye. The viewer's eye is naturally drawn to areas where light and dark are in stark juxtaposition. Bright colors, fine detail, sharp edges, anomalies, patterns and any arrow-like “pointers” also attract the eye. "
Below is a photo of colored pencils. There is a focal point present, something that is standing out and drawing your eye's attention to what is more important over everything else in the photo. You could say all the colored pencils are beautiful and should be admired and you are correct to think that. However, the photographer wanted to emphasize something for the viewer to see. The focal point in the photo is priority over everything else in the photo.
Anointed Works and Zion Studio are applying this same tactic and redefining Christian entertainment for people. Rather then let them focus on loveable characters, graphics and plot twists, we're going to use Book truth to teach them about Elohim, emphasize Them over the everything in every production we create using the metaphor of colored pencils, understand that each colored pencil represents a different ministry in the world. Out of everything we have pushed at the company, Christian anime and meeting readers where they're struggling is the ultimate the focal point of our sales pitch because we know anime is affective, entertaining and depending on where a sinner is in their life, anime is their therapy.
So why is that? Why is anime, compared to so many other outlets and expressions of entertainment, so influential and popular with people all over the world? The answer is simple. It is relatable and the characters in those fictional worlds are personal to the viewer and when something is personal, one will cling to it, for better or for worse. This is why our company choses to create a Christian anime and Christian content and not create a traditional or mainstream online community that has either been done already or is over used.
Do not misunderstand what we are saying. If you're a Christian business owner and reading this and have a traditional ministry, like it or Elohim called you to do that, please know we salute you here at Anointed Works and thank you for obeying the Spirit or simply doing what you love. Traditional companies and ministries are needed no matter what era and are important and even more so needed if their founders of those companies and ministries are truly born again Christians. That is awesome and we are happy for our other siblings in Christ who labor in faith alongside of us. We however, were called to be untraditional and not follow those methods and we certainly told to avoid secular mainstream.
We personally find it merely think it strange that the church communities (in our area of the world) will go forth to spread the gospel physically, but not fictitiously. There are lost people in fantasy too and that means a ministry has to be willing to go where the lost is. We were that ministry and happily do it. Anointed Works is very passionate to use Christian anime, eBooks, visual novels and other forms of creative a focal point for the sinners to zoom in on and as time goes by, we are very excited to see what Yahweh will do with this ministry. Will we become widely known like our late brother Billy Gram? Will we travel as a team and speak before large crowds like Joyce Meyer? Who knows. All we do know is that our Christian anime will be present and our most powerful tool we will use to attract the attention of our targeted audience.
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